Bella ‘Mbriana

Bella ‘Mbriana is an Italian restaurant in the north side of Chicago, Illinois. Rooted from the executive chef’s Neapolitan heritage, their menu is entirely based on imported and homemade ingredients and products, such as coffee, pasta, ice cream, bread etc.

The logo, designed through the use of a gestural typeface, wants to connect to the originality and uniqueness of their handmade products, with all the recipes from Ischia and Naples traditions. A more modern sanf serif typeface is used for the tagline to express a contrast between ancient and modern, between tradition and innovation.

Logo design
Web design and development
Indoor handmade signs
Outdoor sign
Window clings
Collateral material
Photography art direction, shooting and post production